Is the Jaecoo 5 the New Budget-Friendly Rival to the Range Rover Evoque?
If you’ve been eyeing a stylish crossover but balked at the price tags of established luxury brands, there’s a new player you’ll want to know about. The Jaecoo 5, from Chery’s up-and-coming Jaecoo brand, is set to hit UK roads this summer—starting at just £24,505. But can it really go toe-to-toe with the likes of the Range Rover Evoque? Let’s dig into what makes this newcomer stand out, and whether it deserves a spot on your shortlist.
What Sets the Jaecoo 5 Apart From Other Crossovers?
First off, value. The Jaecoo 5 isn’t just undercutting premium rivals on price—it’s packing in features you’d expect to pay a lot more for elsewhere. Even the entry-level model comes with a 13.2-inch vertical touchscreen, wireless Apple CarPlay and Android Auto, and a suite of all-round parking cameras. That’s a tech-forward package, especially for a crossover in this price bracket.
There’s also a focus on comfort and convenience. Six-way adjustable seats and a six-speaker audio system come standard, while the Luxury trim (for a still-reasonable £28,000) adds a panoramic roof, wireless phone charging, and heated and ventilated front seats. These are the kinds of touches that make daily driving a pleasure, not a chore.
How Does the Jaecoo 5 Stack Up on Performance and Powertrains?
At launch, the Jaecoo 5 will be powered by a 145bhp 1.6-litre turbocharged petrol engine. That’s a solid, proven setup for urban and motorway driving—enough punch for overtaking, but tuned for efficiency. While official fuel economy figures haven’t been released yet, similar engines in this segment typically deliver around 40 mpg combined, according to recent data from the Society of Motor Manufacturers and Traders (SMMT).
But here’s where things get interesting: Jaecoo has confirmed that an all-electric version is on the way, with more details promised in the coming weeks. This move mirrors a broader industry trend, as more brands diversify their lineups to include both internal combustion and electric options. For eco-conscious buyers, that’s a big deal—and a sign that Jaecoo is serious about competing on every front.
What About Design—Does It Really Rival the Evoque?
Let’s be honest: looks matter, especially in the crossover segment. The Jaecoo 5 borrows heavily from its larger sibling, the Jaecoo 7, with a bold front end and sleek, modern lines. The shorter wheelbase and raked roofline give it a sporty, city-friendly vibe—think Evoque, but a bit more compact.
Inside, the design leans minimalist but high-tech, with that large vertical touchscreen taking center stage. The materials and finishes, based on early impressions, feel a step above what you’d expect at this price. It’s clear Jaecoo wants to shake up expectations about what an affordable crossover can look and feel like.
How Does Jaecoo’s Track Record Inspire Confidence?
You might be wondering: who is Jaecoo, and can they be trusted? The brand is owned by Chery, one of China’s largest and most respected automakers. Chery has been making waves in global markets, and the Jaecoo 7—launched earlier—has already racked up 8,399 UK sales this year alone. That’s not just a fluke; it’s a sign that British drivers are open to new names, provided the value and quality are there.
It’s also worth noting that Chery’s expansion into Europe has been marked by a focus on safety, reliability, and aftersales support. According to a 2023 report from JATO Dynamics, Chinese brands are rapidly gaining market share in Europe, largely due to their competitive pricing and improved build quality.
Is the Jaecoo 5 a Smart Buy for Tech-Savvy Drivers?
If you love your gadgets, the Jaecoo 5 is likely to impress. Wireless Apple CarPlay and Android Auto mean you can ditch the cables, and the all-round cameras take the stress out of parking in tight city spots. The Luxury trim’s wireless phone charging and panoramic roof are the kinds of features that make you feel like you’re driving something far more expensive.
And let’s not forget about future-proofing. With an EV version on the horizon, you won’t be left behind as the market shifts toward electrification.
What’s the Real-World Appeal for UK Drivers?
For many buyers, it comes down to practicality and peace of mind. The Jaecoo 5’s compact size makes it ideal for urban living, but it’s still roomy enough for small families or weekend getaways. The pricing is aggressive, undercutting many rivals by thousands of pounds. And with Chery’s growing dealer network, aftersales support is becoming less of a question mark.
The bottom line? The Jaecoo 5 is shaping up to be a genuine disruptor in the crossover space. It blends style, tech, and value in a way that few competitors can match right now. If you’re looking for a fresh alternative to the usual suspects—and want to stretch your budget without sacrificing features—it’s well worth a closer look. Keep an eye out for more news on the EV variant soon; this is one launch that could change the game for good.