Is Maserati Really Bringing Plug-In Hybrids to the Quattroporte? Here’s What’s Happening
If you’ve been keeping an eye on Maserati, you’ve probably noticed the brand’s recent push toward electrification. But there’s a twist: instead of jumping straight from gas to fully electric, Maserati is considering a middle ground—plug-in hybrids (PHEVs). And the iconic Quattroporte might be one of the first to get this electrified treatment. So, what’s driving this change, and what does it mean for Maserati fans? Let’s dig in.
Why Is Maserati Considering Plug-In Hybrids Now?
It’s no secret that the automotive world is in flux. Some drivers want the instant torque and quiet ride of a full EV, while others aren’t ready to give up the familiar growl of an internal combustion engine. Maserati’s CEO, Santo Ficili, summed it up well: customers are a bit confused by all the options—PHEV, BEV, mild hybrid. The company’s solution? Offer a wider range of choices, so buyers don’t feel boxed in.
This isn’t just about hedging bets. Recent data from the International Energy Agency shows that plug-in hybrids are gaining traction, especially in markets where charging infrastructure is still catching up. For luxury brands like Maserati, PHEVs can bridge the gap, letting drivers experience electrification without the range anxiety that sometimes comes with pure EVs.
How Could Alfa Romeo’s New Platform Change the Game for Maserati?
Here’s where things get interesting. Maserati’s current cars aren’t built to easily accommodate plug-in hybrid systems. But Alfa Romeo, Maserati’s Stellantis sibling, is about to launch new versions of the Giulia and Stelvio on the STLA Large platform—a flexible architecture designed for everything from gas engines to full electrics and, crucially, hybrids.
This opens up a world of possibilities. Imagine a future Quattroporte sharing its underpinnings with the next Alfa Giulia. Not only does this speed up development (and cut costs), but it also means Maserati can offer a Quattroporte with a choice of powertrains: traditional gas, plug-in hybrid, or pure electric. That’s a big deal for a brand that’s built its reputation on performance and exclusivity.
What’s the Timeline for the Next Quattroporte—and Why the Delay?
If you were hoping to see a new Quattroporte this year, you’ll have to wait a bit longer. Maserati had originally planned to launch the seventh-generation Quattroporte as its first electric-only model, but the project has been pushed back to 2028. The reason? The company wants to take “zero risks on the performance level.” In other words, Maserati isn’t willing to compromise on what makes its cars special, even as it moves into new technological territory.
This delay isn’t necessarily bad news. By aligning the Quattroporte’s development with Alfa Romeo’s new models, Maserati can leverage proven technology while ensuring its flagship sedan remains competitive with rivals like the BMW 5 Series and Mercedes E-Class.
Will Maserati and Alfa Romeo Become Too Similar?
It’s a fair question. If both brands are using the same platforms and powertrains, what keeps them distinct? Maserati’s leadership is well aware of this concern. Ficili has emphasized the need to keep the two brands separated in terms of positioning. Think of it like two chefs using the same kitchen but creating totally different dishes. Maserati will focus on luxury, Italian flair, and performance, while Alfa Romeo leans into its sporty, driver-focused heritage.
There’s also talk of the two brands collaborating on ultra-exclusive supercars—think high-output engines and manual gearboxes. These halo projects could help both brands stand out, even as they share more technology behind the scenes.
What Does This Mean for Maserati’s SUV Lineup?
The Quattroporte isn’t the only model in the spotlight. If Maserati uses the next Alfa Stelvio as the basis for a new Levante SUV, it could quickly re-enter the hotly contested luxury SUV market. This would put Maserati in direct competition with heavyweights like the Porsche Cayenne, offering both gas and electric options to suit a wider range of buyers.
Real-World Impact: What Should Buyers Expect?
For current and future Maserati owners, the move toward plug-in hybrids means more choices and, potentially, better performance with lower emissions. PHEVs offer the best of both worlds—electric driving for short trips, with a gas engine for longer journeys. And with stricter emissions regulations looming in Europe and beyond, having a hybrid option could be the difference between thriving and falling behind.
It’s also worth noting that sharing platforms doesn’t mean sharing personalities. Maserati’s design, handling, and overall vibe will remain unique, even if some of the engineering is shared with Alfa Romeo.
The Bottom Line: Maserati’s Electrified Future Looks Flexible
Maserati’s willingness to embrace plug-in hybrids, alongside pure electrics and traditional engines, is a smart move in today’s unpredictable market. By teaming up with Alfa Romeo on new platforms, the brand can innovate faster without losing its distinct identity. For fans of the Quattroporte—and Maserati in general—this means the future is bright, with more options and no compromise on the driving experience that makes these cars special.
If you’re considering a luxury sedan or SUV in the next few years, keep an eye on Maserati. The next wave of models promises to blend Italian style, cutting-edge tech, and the kind of performance that’s made the trident badge legendary. And that’s something worth waiting for.