Why Is Volkswagen Bringing Back Classic Names for Its Electric Cars?
If you’ve ever owned a Polo or a Golf, you know those names carry a certain weight. They’re not just badges—they’re shorthand for reliability, practicality, and a bit of understated style. So it’s no surprise that Volkswagen is leaning into its heritage as it pivots to electric vehicles. The company’s CEO, Thomas Schäfer, recently confirmed that familiar names like Polo and Golf will be making the jump to the EV era, starting with the all-new ID Polo hatchback.
But why the change? For years, Volkswagen’s electric lineup has used a numeric system—ID 3, ID 4, and so on. While logical on paper, it left many buyers scratching their heads. Was an ID 4 bigger than an ID 3? Did it replace the Golf or the Tiguan? Even Volkswagen admits the system didn’t quite land. By bringing back classic names, the brand is hoping to bridge the gap between its storied past and its electric future, making the transition less daunting for loyal customers.
What Can We Expect from the New ID Polo?
Let’s get into the nuts and bolts. The ID Polo is set to arrive in 2026 as Volkswagen’s new entry-level electric hatchback, with a starting price around £22,000. That’s a bold move, especially as affordability remains one of the biggest hurdles for EV adoption.
Under the skin, the ID Polo rides on the MEB Entry platform—a modular foundation shared with the upcoming Skoda Epiq and Cupra Raval. This shared architecture means economies of scale, which should help keep costs down without skimping on quality.
Buyers will have a choice between two battery sizes: 38kWh for city driving and 56kWh for longer trips, with the larger pack offering an estimated range of around 280 miles. Charging won’t be a slog, either—the ID Polo supports up to 125kW fast charging, so you can top up quickly on the go.
Performance-wise, there’s something for everyone. Four power levels will be available, all using a front-mounted electric motor. The headline act? The ID Polo GTI, boasting 223bhp and marking the first time Volkswagen’s iconic GTI badge graces an electric car. That’s a big deal for hot hatch fans who want to go green without giving up the fun.
How Does the ID Polo Stack Up on Size and Practicality?
Dimensions matter, especially in the city. The ID Polo measures 4053mm long, 1816mm wide, and 1530mm tall. In plain English, that’s just a smidge larger than the current petrol-powered Polo and almost identical to the new Renault 4 EV. In other words, it should slip into tight parking spots and navigate urban streets with ease, while still offering enough space for small families or anyone who needs a practical daily driver.
Inside, Volkswagen is making a statement. The ID Polo will feature a 12.9-inch infotainment touchscreen and a 10.9-inch digital driver display—both crisp, modern, and easy to use. But here’s the kicker: they’re bringing back physical switches for audio and climate controls. If you’ve ever fumbled through endless touchscreen menus just to turn down the heat, you’ll appreciate this return to common sense.
What About Sustainability and Interior Quality?
Volkswagen isn’t just talking the talk on sustainability—they’re walking it. The company has pledged to eliminate glue and hard plastics from its next-generation interiors, aiming for higher material quality and a smaller environmental footprint. This isn’t just about looking good; it’s about making cars that feel better to use and are better for the planet.
This push aligns with broader industry trends. According to a 2023 report from the European Automobile Manufacturers’ Association, over 60% of new car buyers in Europe now consider sustainability a key factor in their purchase decisions. Volkswagen’s move to eco-friendly interiors could give it a real edge as competition heats up.
How Will the ID Polo Fit Into Volkswagen’s Electric Lineup?
The ID Polo isn’t launching in isolation. It’s part of Volkswagen Group’s so-called Electric Urban Car Family, which includes the Skoda Epiq, Cupra Raval, and a forthcoming city car that might revive the Up or Lupo names. All these models share the MEB Entry platform, meaning they’ll offer similar driving experiences but with distinct personalities and styling.
Volkswagen is also planning a crossover sibling for the ID Polo, set to wear the ID Cross name. Think of it as the electric answer to the T-Cross, with a bit more ride height and a chunkier look. Expect to see it on the roads by the end of 2026.
Is This the End of Numeric Names for VW EVs?
In a word, yes. The introduction of the ID Polo and ID Cross marks the end of Volkswagen’s numeric naming convention for its electric cars. Going forward, expect to see more familiar names—Golf, Tiguan, Passat—attached to their electric successors. This should make it much easier for buyers to understand where each model fits, especially as electric and petrol versions will be sold side by side for the foreseeable future.
One important note: while the names may be the same, the electric and petrol cars will be technically unrelated. Different platforms, different styling, different driving experiences. But for customers, the continuity in naming should make the showroom experience a lot less confusing.
What’s the Big Takeaway for Everyday Drivers?
If you’ve been on the fence about going electric, Volkswagen’s new approach might be just the nudge you need. By combining trusted names with modern tech, practical range, and a focus on sustainability, the ID Polo is shaping up to be a compelling choice for city dwellers and commuters alike.
The EV landscape is changing fast, and Volkswagen’s move to revive its heritage names isn’t just a branding exercise—it’s a signal that electric cars are moving from the fringes to the mainstream. The outcome? More choice, less confusion, and a smoother transition for everyone ready to make the switch.