Why Has the Volvo XC90 Stuck Around When Others Have Moved On?
You might expect a car that’s been around since 2015 to quietly bow out, especially with its all-electric sibling, the EX90, already rolling off the production line. But the Volvo XC90 isn’t going anywhere just yet. Volvo’s decision to keep this seven-seat SUV in the lineup isn’t just about nostalgia—it’s about meeting real-world needs. Not everyone’s ready to go fully electric, and Volvo knows it. So, the XC90 soldiers on, offering both mild-hybrid and plug-in hybrid options for families who want flexibility, comfort, and a bit of old-school reliability.
What’s Changed in the Latest XC90 Facelift?
The 2025 update isn’t a radical overhaul, but it’s more than just a nip and tuck. Volvo has trimmed the engine lineup, focusing on what buyers actually want: efficient hybrids that don’t skimp on power. The equipment list is now even more generous, with features that used to be pricey extras now included as standard. Think advanced safety tech, a premium sound system, and a panoramic sunroof—without the nickel-and-diming. And with prices starting under £65,000, the XC90 manages to undercut some rivals while offering genuine luxury.
How Does the XC90 Compete With Newer Rivals?
It’s a fair question. After all, the premium SUV segment is packed with fresh faces and cutting-edge tech. But the XC90’s age is actually part of its charm. Years of refinement have ironed out the quirks, and the ride quality is as plush as ever. The cabin remains a masterclass in Scandinavian design—minimalist, airy, and packed with thoughtful touches. Real-world owners consistently praise its practicality: true seven-seat capacity, loads of cargo space, and a user-friendly infotainment system that doesn’t require a PhD to operate.
Is the XC90 Still a Smart Family Choice in 2025?
Absolutely. If you’re hauling kids, pets, or just a week’s worth of groceries, the XC90’s versatility is hard to beat. Safety is still a Volvo hallmark, with the latest models boasting top scores in Euro NCAP testing and a suite of driver aids that make long journeys less stressful. The mild-hybrid and plug-in hybrid powertrains deliver respectable fuel economy—especially for a vehicle of this size—without sacrificing the smooth, composed ride that’s made the XC90 a favorite among families and road-trippers alike.
What Do Experts and Owners Say About Living With the XC90?
Industry analysts point out that the XC90’s continued popularity isn’t just about brand loyalty. According to recent sales data, it’s been a consistent 100,000-unit-a-year performer for Volvo since 2016. That’s no small feat in a market obsessed with the latest and greatest. Owners highlight its low running costs, strong resale values, and the peace of mind that comes with Volvo’s reputation for durability. Even as rivals pile on flashy tech, the XC90’s focus on essentials—comfort, space, and safety—remains a winning formula.
So, Should You Consider the XC90 Over the New EX90 or Other SUVs?
If you’re ready to go all-in on electric, the EX90 is a compelling choice. But for those who want a proven, flexible SUV that can handle everything life throws at it, the XC90 still makes a strong case. It’s not trying to be the flashiest or most futuristic option on the lot. Instead, it’s doubling down on what matters: reliability, comfort, and value. The big takeaway? Choosing the XC90 isn’t about chasing the latest trend—it’s about making smarter, more practical adjustments. Start with one change this week, and you’ll likely spot the difference by month’s end.