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Thursday, February 22, 2024

AI vs. Human narrators

Artificial intelligence's disruption in audiobooks transform the industry, causing human narrators to face decline.

As artificial intelligence (AI) continues to advance, its disruptive impact on various industries becomes increasingly evident. The world of audiobooks is no exception, as AI technology now has the ability to create human-sounding recordings at an unprecedented speed, potentially bypassing the need for human professionals who have long made a living with their voices.

Changing Landscape of Audiobooks

AI-assisted recordings, generated from vast databases of human voices, are revolutionising the production process for audiobooks. DeepZen, a London-based company, has developed a database created by recording the voices of several actors speaking in different emotional registers. They licence and pay royalties for each voice used, drastically reducing production costs. However, some emerging platforms exploit a grey area, using voices without proper compensation, raising ethical concerns within the industry.

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Decline in Demand for Human Narrators

Voice actors and professional narrators, who have dedicated their careers to bringing stories to life through audio, are experiencing a significant drop in their workload. Tanya Eby, a seasoned voice actor, has seen her bookings decrease by half in the past six months. Many of her colleagues report similar declines. While multiple factors could contribute to this trend, the rise of AI-generated audiobooks is undoubtedly a significant factor impacting the livelihoods of voice professionals.

AI Technology and the Publishing Industry

Generative AI, capable of creating texts, images, videos, and voices from existing content, is being embraced by traditional publishers. Although the largest US publishing houses did not comment, it is clear that generative AI is becoming an integral part of the industry. While Audible, an Amazon subsidiary and a prominent player in the American audiobook sector, emphasises the importance of professional narration, they acknowledge the potential for coexistence between human performances and text-to-speech generated content.

Ethics and Fair Compensation

The rise of AI in audiobook production raises ethical questions regarding fair compensation for voice actors and the ownership of recorded voices. While some companies, like DeepZen and Speechki, adhere to ethical standards by obtaining proper licensing and usage rights, others exploit the grey area, using voices without due compensation. This practice threatens the livelihoods of professionals and calls for greater accountability within the industry.

Future of Audiobooks

While AI technology presents challenges for voice professionals, it also holds promise for the future of audiobooks. The combination of human performances and text-to-speech generated content could lead to enhanced accessibility, cost-efficiency, and increased production speed. However, it is crucial to ensure that the contributions of human narrators are respected, protected, and properly compensated to maintain the artistic quality and emotional depth that they bring to storytelling.

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As the audiobook industry embraces AI technology, the landscape is rapidly changing. While AI-generated audiobooks offer cost advantages and efficiency, they also pose challenges to the livelihoods of voice actors and narrators. Striking a balance between human performances and AI-generated content will be crucial for the industry’s future. It is imperative to establish ethical standards, protect the rights of voice professionals, and ensure fair compensation to maintain the rich and engaging experiences that audiobooks provide to millions of listeners worldwide.