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Thursday, April 18, 2024

Pak Suzuki’s ‘used car gala’ goes virtual amid pandemic

Keeping safety a priority due to the ongoing pandemic and approaching the customer with the same Certified Used cars; Pak Suzuki is holding an online used car gala. Pak Suzuki aims that this Online Gala will provide customers with similar convenience, transparent deals, and a comfortable environment as it has provided in the past.

Suzuki has been doing the Certified Used Car Gala in Pakistan since 2011, and it has the honor of being the first automobile company that gives vehicles certified by Suzuki Engineers with up to 1 year of warranty on the used cars.

Read More: Pak Suzuki sees profits after two years of loss

Due to Covid-19 restrictions, such a gala could not take place physically. So, keeping the Safety of customers as a priority and approaching the customer with the same Certified Used cars, Pak Suzuki is holding an online used car gala.

The trust of certification is one of the major issues in the country’s automobile market as the sector is hugely unregulated and the number of scams is high. Therefore, companies like PakWheets and Carfirst offer similar quality certifications for potential buyers who are unsure of the quality of cars.

The company has made arrangements to make the gala accessible and transparent via technology features that can be a good alternative to physical attendance.

360-degree view:

The online gala will have 360 view of the cars available on the platform. This means that the attendees can view the car from any angle they want. This includes the back, front, right and left sides, inside the back trunk, the front bonnet, and the interior in detail.

Along with this, the price and car details will be readily available, aiding the customers in decision-making.

This all-around view will be a way to see the condition of the vehicle. The added advantage is that employed people don’t need to even leave their office or home.

Live Chat:

The customers can talk to dealers who would be present at that moment and discuss anything they want like they would physically.

Inspection Checkpoints:

The company is supposed to inspect the car on 130 different identified points, before giving a rating. This would include the body frame, engine/transmission, brakes, and interior among other things.

Warranty and Services:

At this car gala, customers will get 3 free services on the purchase and a warranty for up to 1 year.

The warranty covers engine, transmission, and suspension, the three most important parts that worry a second-had car buyer.

Transparency:

As mentioned, the automobile sector is largely informal, with a lot of people involved and sometimes people get stuck in scams, ending up losing a lot of money for vehicles. Moreover, the transfer of cash from the buyer and documents from the seller is unregulated. However, in this gala, the company has Pak Suzuki Authorized 3S Dealers involved, ensuring proper channels. This ensures trust among buyers and sellers and leads to a transparent deal.

Read More: All new Suzuki Swift to soon hit Pakistani market

Used Car Financing:

Customers can now buy cars at this gala by financing them on a 7-year deal. The interest rate is +3% and other than this, a monthly installment plan is also available. If the customer avails this facility during the gala and gets it insured from a partner company, he/she will get a Free 1st year Takaful waiver.

This event will be live for 3 consecutive days, 2nd to 4th April, to give greater accessibility to the customers.