HBL launches WhatsApp banking services, powered by E Ocean

In a bid to provide seamless customer service, HBL partners with E Ocean and launches WhatsApp Banking Services. With this initiative, HBL has further solidified its customer-centric digital banking as it will provide customers with quick and secure services through WhatsApp.

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HBL has launched WhatsApp Banking for its customers enabling them to avail select banking services through the platform. The service is powered by E Ocean, a leading Cloud Communications provider.

HBL WhatsApp Banking solution facilitates one-to-one conversations with customers seamlessly and responds to queries, real-time in a secure way. Customers can simply send a message via WhatsApp to the HBL UAN number (021-111-111-425) and request their account balance, acquire product information, inquire about Roshan Digital Account (RDA) Services, locate nearest ATMs and Branches and obtain responses to FAQs. Furthermore, RDA customers can also chat with live agents via this messaging application.

With the deployment of the WhatsApp Banking service, HBL has further solidified its customer-centric digital banking and aims to develop a deeper understanding of customer needs to serve them better by offering intuitive banking solutions.

Read more: HBL’s strong performance: Profits up by 21% to Rs 31.2 billion for 2021

Pakistan’s first WhatsApp Business Solution Provider

Abrar Ahmed Mir, Chief Innovation & Financial Inclusion Officer – HBL, commenting on the deployment said, “We are happy to be partnering with E Ocean for the deployment of the WhatsApp Banking service. This offering is a pivotal step in providing HBL’s customers, especially those who are frequent users of WhatsApp, seamless customer service through this Conversational Messaging platform. This is in line with the Bank’s focus on keeping our customers at the forefront of our digital transformation journey and continuing to empower them with hassle-free, convenient lifestyle options.”

Altaf Siddiqui, Director of Pre-sales and Products at E Ocean said, “Being the first official WhatsApp Business Solution Provider in Pakistan, we are truly grateful and honored to partner with HBL for trusting us to deliver WhatsApp banking for its customers for a secure and seamless banking experience. At E Ocean we have witnessed first-hand the support and cooperation extended to us by the HBL team to deliver a complex on-premises solution in record time.”

Read more: HBL wins “Best Bank in Pakistan 2021” award by Euromoney