The national television channel of Italy will broadcast a documentary series on Pakistan’s famous tourist destinations. Pakistan’s Ambassador to Italy revealed the news on Twitter.
According to details, the Italian state channel Rai 1 will air the documentary in three parts. The first part has already been aired on 28th December. However, the second part will air on 30th December, meanwhile, the final part is scheduled for 4th January 2022.
As per the recently released trailer, the travel documentary will explore the picturesque Northern areas of Pakistan. Among the destinations explored is Skardu in Gilgit-Baltistan.
Teaser of the travel documentaries on Pakistan to be aired by Italian National TV network.@ImranKhanPTI @SMQureshiPTI @razak_dawood @fawadchaudhry @PakPMO @PresOfPakistan @hasaankhawar @SHABAZGIL @Emergingpk @investinpak #Pakistan pic.twitter.com/G9qubegSNr
— Jauhar Saleem (@JauharSaleem) December 29, 2021
“Italian National TV will project Pakistan as an exciting tourist destination in a 3 serial documentary during the current holiday season,” Ambassador Jauhar Saleem said on Twitter.
Read more: Italy takes in green-eyed ‘Afghan Girl’ Sharbat Gula
Italian National TV will project Pakistan as an exciting tourist destination in a 3 serial documentary during the current Holiday Season.@ImranKhanPTI @SMQureshiPTI @razak_dawood @fawadchaudhry @PakPMO @PresOfPakistan @hasaankhawar @SHABAZGIL @Emergingpk @investinpak #Pakistan pic.twitter.com/bsfJxFikG0
— Jauhar Saleem (@JauharSaleem) December 28, 2021
This is a major achievement for Pakistan as it will encourage Europeans to visit the country and boost tourism.
Pakistan and Italy strengthen ties
Important to note, Pakistan and Italy continue to strengthen their ties. The two countries continue to explore major avenues for cooperation, including textiles, agro-industry, construction sector, education, and health.
As a result, Pakistan’s exports to Italy grew by 35% in July-Oct 2021, significantly higher than national export growth. Furthermore, in FY 2020-21, workers’ remittances from Italy reached an all-time high figure of $601 million. Therefore, Italy emerged as Pakistan’s largest source of workers remittances from the European Union and the second largest in Europe after the United Kingdom.
Most importantly, Italy aims to set up a gemstones training institute in Gilgit-Baltistan in order to exploit the potential of these areas as well as enhancing mutual cooperation between both countries. To clarify, Pakistan has an export potential of worth US $32 billion annually in the latent gemstones industry
Ambassador of Italy to Pakistan Andreas Ferrarese revealed the plan to Chairman Federation of Pakistan Chambers of Commerce and Industry.
Furthermore, he said Italy wanted to start a new era of economic and trade cooperation with Pakistan through a transfer of technology.
Read more: Italy eyes economic opportunities in Pakistan